Founder
Victoria Example
Victoria Example founded the hotel with a simple belief: true luxury is quiet, personal, and remembered long after departure.
Example Hotel is not only a hotel story. It is a service philosophy, a design language, and a promise that every guest should feel quietly known.
1987
Established
Legacy of refined hospitality
312
Rooms & Suites
Meticulously appointed
620+
Service Team
Dedicated hosts and artisans
42
Global Awards
Hospitality, dining, and design
Victoria Example founded the hotel with a simple belief: true luxury is quiet, personal, and remembered long after departure.
Mission
To create rare city sanctuaries where guests feel recognized, protected, and effortlessly cared for.
Vision
To become the benchmark for sustainable urban luxury across the world most culturally magnetic cities.
Founder
Victoria Example founded the hotel with a simple belief: true luxury is quiet, personal, and remembered long after departure.
Properties
Flagship city hotels and private residences across the Example collection.
Service Philosophy
Anticipatory hospitality shaped by discretion, precision, and emotionally intelligent service.
Sustainability
Carbon-conscious operations, local sourcing, low-waste kitchens, and long-term community partnerships guide every property.
Classic rituals, warm recognition, and polished service standards that never feel mechanical.
Guest preferences, arrival notes, and concierge details are shaped around the individual.
Every suite, amenity, menu, and visual moment is selected with editorial restraint.
Discreet arrivals, private dining, secure VIP handling, and quiet service corridors.
Responsible sourcing and low-impact operations presented without compromising comfort.
Flagship Location
Demo Street, Jakarta, Jakarta
Demo Airport 35 min / City Terminal 20 min by private transfer
Five-star hospitality with unusually personal service intelligence.
A city hotel that understands privacy as a form of luxury.
A benchmark for polished urban hospitality.
Dining and service rituals with quiet confidence.
Recognized for sustainable elegance and guest trust.
2026
Demo Luxury Awards
2025
Demo Travel Magazine
2024
Demo Hospitality Guide
2024
Demo Rating Council
2023
Demo Travel Review
2023
Demo Sustainability Awards
Private transfer, doorman greeting, and discreet luggage handling.
Seated welcome, preference confirmation, and suite orientation.
Personalized amenities, housekeeping rhythm, and evening turn-down.
Itineraries, dining reservations, cultural access, and special occasions.
Le Jardin tasting menus, private chef table, and in-suite breakfast rituals.
Recovery treatments, thermal suite access, and wellness studio programming.
Express checkout, transfer coordination, and follow-up guest memory notes.
Static demo previews for a cinematic hotel film, founder message, and guest experience showcase.
A sample hero video module for luxury hotel storytelling.
02:14
A polished founder message preview for marketplace buyers.
01:05
Arrival, suite, spa, dining, and concierge moments in one flow.
01:48
Anniversary Guest
"We returned for our tenth anniversary and the team remembered the table, the flowers, even the champagne from our first visit."
Long-Term Guest
"The service feels intelligent without being intrusive. That is rare, and it is why I keep coming back."
VIP Family Stay
"Every family detail was quietly handled before we arrived. It felt less like a hotel and more like being expected."
Carbon-conscious operations, local sourcing, low-waste kitchens, and long-term community partnerships guide every property.
Contact ConciergeRenewable energy credits, smart room controls, and audited carbon reduction targets.
Low-water laundry systems, refillable amenities, and plastic reduction standards.
Local hiring, hospitality scholarships, and neighborhood cultural partnerships.
Regional farms, responsible seafood, seasonal menus, and low-waste kitchen planning.
1987
Victoria and James Example open a 48-room boutique hotel on what would become Demo Street.
2001
A landmark tower addition brings the property to 312 keys and introduces the signature spa wing.
2016
Le Jardin earns its first culinary excellence award under Executive Chef Marcus Laurent.
2024
Carbon-neutral operations and a $40M renovation redefine modern five-star hospitality.
2026
Example expands its private residence concept while keeping the Jakarta flagship as the brand heart.
We invite you to experience the hospitality that has defined Example Hotel since 1987.